ChatGPT Interest and Sentiment
Excerpts from the second volume of our Search Journeys survey to consumers
We found that just shy of 60% of consumers still have not heard of ChatGPT…
However, NPS is high and overall sentiment is very positive among those who have used the platform…
Interest in ChatGPT is relatively low among users who have never heard of it, yet it seems that interest increases as familiarity with the platform increases…
And some interesting color here on consumer opinion toward AI-powered Chatbots’ accuracy/ trustworthiness/ bias/ comparison vs existing search tools…
Despite the positive sentiment among ChatGPT users, the majority of consumers would not switch from their existing search tool/engine to one that has AI Chatbot features…